Tumblr is a truly unique hybrid. It sits squarely in the center of the Media Cloverleaf. It’s highly social, with an incredibly engaged community and connective tissue to the aforementioned hubs. It offers most of the benefits of the large blog platforms (eg Owned media). And, last but not least, it is being used by dozens of traditional and ‘tradigital’ media brands like The Next Web and Sports Blog Nation. It became clear to me in recent months that there is no other platform has the full Media Cloverleaf in its wraps the way Tumblr does. So moving to Tumblr seemed like the perfect way for me to walk my talk and engage across all four clovers with a maximum return on my time.
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I Adopted a Scorched Earth Policy, Closed 2 Blogs & Jumped to Tumblr by Steve Rubel (via thenextweb)
interesting perspective on tumblr as a platform
(via khuyi)
“Tradigital”? I want to vomit.
(via caterpillarcowboy)
Barfing across a field of four-leaf clovers, all the way to the end of that glorious social media rainbow.
Just kidding. I weep for the future.
(via caterpillarcowboy)
